Sometimes, knowing things can be detrimental. This applies certainly to ‘Rules.’ When people are aware of rules, they will be following those.
When you see a sign that says “Drive Slowly,” you are bound to speed down. You might even end up obliging to a rule that doesn’t even exist.
But, in case you weren’t aware of any rule, you might hit down the road in your way. This is because you aren’t aware of any rules; you are free in your mind.
Some people have created certain virtual rules in the business as well, and may be in the market that you are entering. But, it is your duty to make your rules. Drive freely in your way, so that you will do better. You are bound to do better if you don’t know any rules in the first place.